Botox isn’t just for women.

In 2011, over 300,000 men used Botox to smooth their wrinkles, says the American Society of Plastic Surgeons – a 10% upswing from the year before. It’s not just for celebrities, either. Researchers note the popularity of Botox for men in all professions.

More men are placing a higher value on the importance of a youthful and fresh look; that’s true in the workplace no less than anywhere else. The most common reasons men give for using Botox include looking better for social and romantic occasions, giving in to their wives’ encouragement, and, perhaps most important, a desire to remain competitive in the workplace, especially for those in finance, business, and other white-collar professions.

“I looked older,” said 41-year-old real estate analyst Jason Grange, before Botox. “I looked tired, but I said, ‘I don’t feel tired.’ ”

How Botox works

Botox is a series of small injections which can smooth the horizontal creases in your forehead and remove the vertical lines between your eyebrows. It’s fast (done in about 10-15 minutes) and nearly painless (no anesthetic needed). As such, Botox for men is one of the most popular anti-wrinkle treatments available.

Not just for the rich and famous

Middle school teachers, mechanics, bankers – Botox for men is so popular, ABC News is calling it Bro-tox. And it’s men who you might not expect to see coming in for Botox or other facial fillers. The most frequent patients for Botox include:

  • Men in their 20s, 30s and 40s
  • Men employed in high-stress jobs
  • Men who are job-hunting
  • Men working in marketing, advertising, and media
  • Men whose success depends on their professional image

“For men who get it at a younger age,” says Eric A Cole, MD, “it can keep the wrinkles from getting worse or even appearing in the first place. Men don’t like the deep furrows that they get between their brows because it can make them appear angry or tired.”

Botox for men is even becoming more common as a gift. Some women give Botox to their husbands or boyfriends to build their confidence. Men get Botox for themselves, too, to gain a more positive impact in the workplace and add charge to their charisma.

Simply put, more men are opening up to the possibility of Botox.

If you’re interested in Botox for men, book a consultation with us. Call our office at (360) 613-2600.

Cole Aesthetic Center